So, you think you know social media? Think again.
Social media is more than what you ate for dinner, your wandering cat, funny dog shows, rants about your day, or politics.
Smart businesses use Social Media to:
engage your current and future customers.
Provide helpful information,
ask for opinions, conduct surveys, and show special offers.
You know all about the top sites,
Facebook, LinkedIn, Twitter and Pinterest, but there are hundreds of sites worldwide.
These sites are places where users gather to:
teach new ideas
learn new things
refer business to others
That means thousands of people share what they see, and comment on how great it is.
A forum, a user group, membership sites, all can be valuable real estate to share your product or service
YouTube is the second largest search engine on the internet!
It is owned by Google, and videos go viral!
With videos you can:
Link to special offers on your website.
Get sign-ups for your newsletter.
Invite people to your special events.
Share new products, get reviews, and be shared with their friends.
(Talk about referral marketing!)
You can boost or sponsor posts to be seen by more people.
You can also buy advertising to reach prospective customers, offer special reports or pricing.
Best of all, everything you do on social media adds to your growing reputation.
Social media is a place for people to:
Get to know you
Grow to like you
Learn they can trust you.