Ouch. That’s a lot of people thinking that their phones have faster data downloads than they actually have. Millions of people.
The article also points out that:
24 percent of BlackBerry owners and 29 percent of Android owners thought the same thing.
From a marketing perspective this is pretty horrible because it means that the cell phone carries are doing a poor job of educating the public about 4G (faster service) and have failed to create a demand for it. Or…The sales teams have done a very good job of letting people think they have 4G.
The problem as I see it, is that people will not want to pay (again) for a speed bump, when their carrier finally delivers 4G in their area. For instance: In Tucson, Sprint sells 4G phones but does not actually provide 4G service. They still charge a $10 monthly premium though. Last I checked, AT&T and T-Mobile still have not kicked off their 4G networks in Tucson.
Think the “4? in iPhone 4 stands for 4G? Join the 34% of those participating in a recent poll. They thought the same thing.